Ok so as a follow up to my last post I went to pull up Hype WIlliam’s videography (you can get a more up-to-date one here) and it seems his work has been 95% hip-hop/R & B and Viva La Vida is one of his few non-black videos. He Robin Thicke’s Wanna Love You but that doesn’t count since he had Pharell in it. I’m very very impressed with Viva La Vida. It’s a classic video for a classic song.
Hype Williams is a genius I must say, with videos from California Love to John Legend’s Heaven and even further back to some Busta Rhymes & Brandy videos. He has earned legend status.
Coldplay are venturing out to be the Beatles of our decade (which is almost over) and I’m sure they’ll keep on going for many years to come. This is what you get when you combine real talent with a passion for music, not just to make money.
The world needs more music (and videos) like this.